Written by: Christie Zervos, Director of Operations, Caveon Test Security
“Consider this: Eight years ago, Facebook, Wikipedia, YouTube and Twitter did not exist,” says Jack Uldrich, best-selling business author and self-proclaimed futurist.
Uldrich was the opening keynote speaker for the Association of Test Publisher’s Innovations in Testing Conference, held earlier this month. His point was simple: technology will keep advancing and drive change. The question is, how do anticipate that change and use it to form products and services of the future?
Uldrich insisted that global businesses cannot keep doing business the way they did a decade ago, or even two years ago. The only way to win in the 21st century is to be obsessively tech-conscious and tech-adaptable. This is especially true in the testing industry, where securing intellectual property is becoming increasingly challenging and important. How will testing institutions protect intellectual property in ten years? More importantly, how do they do it today?
In the world of test security, these products of the future must investigate ways to improve intellectual property protection in the evolving world of social media, pirating websites, and smart media devices.
The ATP conference included several breakout sessions and workshops which focused on the importance for each institution to develop a rigorous and dynamic test security plan. They emphasized the necessity for institutions to put their limited resources where they will have the most impact protecting program reputation and integrity. These sessions summarized some key learnings to securing a testing organization’s intellectual property:
- Strong test agreements are your most important test security tools.
- Test content should always electronically secured, have registered trademarks, and be copyrighted.
- Good test design can hinder pirates.
- Test administration must have tight controls and be secure.
- Every program must search and monitor the Internet for test content and establish a monitoring program.
- Ongoing analysis of your assessment’s statistical performance will help maintain a healthy item pool.
- Security expectations should be reasonable and shared with all stakeholders.
In order to maintain relevance and reputability in the tech age, testing institutions will have to proactively protect intellectual property better than their competitors. At Caveon, our aim is to help our clients actualize their test security plans and safeguard their most valuable asset: the reputation of their tests and the integrity of their results.